Marketing in today’s global economy, social media-mania, info-obsessed takes a lot more than prayer. But what exactly does it require? What makes a good marketing strategy? In the next few blog posts, your AHCMC Marketing... Read More

So you want to pitch to a blogger. Great! You’re hip to the times and ready to open some new channels. The important thing to remember here is that new media is all about relationships.... Read More

Chances are, most of you already have some sort of social media presence for your organization. It is important to consider, however, that there is a big difference between personal and professional use of social... Read More

By Nancy Switkes, Managing Director of The Georgetown Quintet How much longer must we hear the stereotype that artists and musicians are lousy at promoting ourselves? For example, Weebly, a free website tool, made it... Read More

So this blog has been pretty quiet for the past couple of weeks, not because we have nothing to blog about but because we’re just so darn busy! Here’s some of what we’ve been up... Read More

During February the AHCMC produced two of three scheduled marketing workshops for individual artist and craft entrepreneurs. The workshop “Marketing Your Creativity” was presented by Marga Fripp at the Charles W. Gilchrist Center for Cultural... Read More